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Ten Steps For Influencer Content Marketing Campaign
Priming your content for the Omnichnnel customer requires marketers to map out all possible content marketing touch-points and points of Influence for your audience. Influencer Marketing as seen from...
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Five Ways To Design Posts For Digital Buyer Journey
Achieving your campaign goals through the buyer journey, can prove to be a big winner, if your programs build in the right messaging at each stage of buyer journey. For Digital campaigns where the...
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Optimizing Rewards Strategy For Omnichannel
According to an ecommerce study among 3000 customers, Omnichannel retail is defining all stages of the buyer journey. The key findings of the study indicate: Consumers are loyal to a brand that offers...
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Mobile Advertising Growth Accelerates
Mobile Advertising is projected to increase by 66 percent as per the KPCB Internet Trends Report. eCommerce as a percentage of Total Retail sales continues to grow making for a 12 percent share of...
View ArticleTop 10 Hot Content Trends For Olympics
Make News with the Firsts The content that has gained maximum shares for Olympics in last week centers around the newsworthy events. The shares are highest for content that stirs an emotion ranging...
View ArticleA Collection of Infographics
Filed under: Advertising, Apps, Infographics, Social Media Tagged: advertising, Apps, Campaign, Content, Digital, Infographics, Marketing, Millennials, Mobile, Mobile Advertising, Nielsen,...
View ArticlePixar And The Art Of Storytelling
Making the story relatable is more than a clever video creative or animation. Pixar delves into various attributes that make the story relatable. The Raison d’être for a story is what determines the...
View ArticleContent Marketing Strategy Framework
Content Marketing Strategy Framework that enables brands build scalable operation and serve the right content at the right time involves a five-step process. The questions that your Content Marketing...
View ArticleSocial Media Content an Important Tactic For B2C Marketers
One of the most important tactics for B2C content marketing is Social Media Content with 85 percent of respondents for CMI survey for North America claiming to have used it. More than 50 percent of...
View ArticleContent Marketing Strategy Framework
Content Marketing Strategy Framework that enables brands build scalable operation and serve the right content at the right time involves a five-step process. The questions that your Content Marketing...
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